pics - googleimages
Nick Knight photographs the one and only Cara Delevigne at his London studio before 'Instagramming' the results. Following that recent billion-dollar deal it seems that the easy-editting of one of the most popular apps on the iPhone (I'm obsessed) is appealing to the industry. Not surprising when you see how many figureheads of the Fashion world are using it (personal favourites; Tash and Elle @ theyallhateus and harperandharley.)
Gives fast fashion a whole new meaning, perhaps Systrom should use these images for a new ad campaign, cute kittens 'n' all.